TAG Heuer
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Founded: 1860
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Origin: Switzerland

Innovation as a profession of faith since 1860: from the first luxury Connected Watch in 2015 through improving the oscillating pinion in 1887. From inventing the first self-winding crown mechanism to the first-ever double magnetic tourbillon. Four production sites, our own manufacture: TAG Heuer has continued pushing the limits of watchmaking technology with innovations and savoir-faire. TAG Heuer has spearheaded innovations that have left their mark on history and still define the foundations of the watchmaking industry today. Each of our Swiss-made watches exudes our know-how and our high precision standards.

WE LOVE IT BECAUSE A brand steeped in motorsport history thanks to Jack Heuer’s love of motorsports. In actual fact, the brand goes back 160 years to 1860 and Jack’s grandfather, Edouard Heuer. Offering everything from classic Heuer styles to modern tourbillon chronometers. Motorsports inspires much of the range including: Formula One, Indy 500, Le Mans and the Monaco Historique.
Connected Calibre E4Connected Calibre E4

TAG Heuer

Connected Calibre E4

From $1,883
Autavia 60th AnniversaryAutavia 60th Anniversary

TAG Heuer

Autavia 60th Anniversary

$4,429
Autavia 60th AnniversaryAutavia 60th Anniversary

TAG Heuer

Autavia 60th Anniversary

$7,308
Carrera Day DateCarrera Day Date

TAG Heuer

Carrera Day Date

$3,045
Carrera DateCarrera Date

TAG Heuer

Carrera Date

$2,824
Carrera DateCarrera Date

TAG Heuer

Carrera Date

$2,824
MonacoMonaco

TAG Heuer

Monaco

$7,087
MonacoMonaco

TAG Heuer

Monaco

$6,644