Founded: 1860
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Origin: Switzerland

Innovation as a profession of faith since 1860: from the first luxury Connected Watch in 2015 through improving the oscillating pinion in 1887. From inventing the first self-winding crown mechanism to the first-ever double magnetic tourbillon. Four production sites, our own manufacture: TAG Heuer has continued pushing the limits of watchmaking technology with innovations and savoir-faire. TAG Heuer has spearheaded innovations that have left their mark on history and still define the foundations of the watchmaking industry today. Each of our Swiss-made watches exudes our know-how and our high precision standards.

WE LOVE IT BECAUSE A brand steeped in motorsport history thanks to Jack Heuer’s love of motorsports. In actual fact, the brand goes back 160 years to 1860 and Jack’s grandfather, Edouard Heuer. Offering everything from classic Heuer styles to modern tourbillon chronometers. Motorsports inspires much of the range including: Formula One, Indy 500, Le Mans and the Monaco Historique.
Carrera Day Date

TAG Heuer

Carrera Day Date

€2.750
Carrera Date

TAG Heuer

Carrera Date

€2.550
Carrera Date

TAG Heuer

Carrera Date

€3.100
Carrera Date

TAG Heuer

Carrera Date

€2.550
Formula 1

TAG Heuer

Formula 1

€1.350
Monaco

TAG Heuer

Monaco

€6.400
Monaco

TAG Heuer

Monaco

€6.000
Monaco

TAG Heuer

Monaco

€6.000
Monaco x Gulf

TAG Heuer

Monaco x Gulf

€6.200
Monaco

TAG Heuer

Monaco

€6.000
Formula 1 x Senna

TAG Heuer

Formula 1 x Senna

€3.100